Communicating Nutrition (CHES)

CHES Competencies- 18 hours

1.3.3 Identify the social, cultural, economic, political and environmental factors that impact the health and/or learning process of the priority population. 

6.1.2 Identify the assets, needs and characteristics of the audiences that affect communication and message design (e,g, literacy levels, language, culture, cognitive and perceptual abilities).

6.4.1 Differentiate the strengths and weaknesses of various communication channels and technologies (e.g. mass media, community mobilization, counseling, peer communication, information/digital technology and apps.)

7.1.1 Identify potential partners and stakeholders

MCHES Competencies- 7 hours

2.3.2 Create a logic Model

2.4.1 Develop an implementation plan inclusive of logic model, work plan, responsible parties, timeline, marketing and communication. 

Upon successful completion, the users will be able to:

1. Name at least three factors that can interfere with person-to-person communication.

2. Define and give two pros and cons of “groupthink.”

3. List and define the four fundamental principles of bioethics.

4. Describe the “health belief model.”

5. Compare and contrast communication needs of adult versus teen versus young child learners.

6. Contrast the following learner types: analytic, commonsense, dynamic, and imaginative.

7. Identify which portions and what percentage a speaker’s presentation that people retain best.

8. Explain the importance and function of a storyboard for creating a video.

9. List three recommended techniques for producing excellent food photography.

10. Explain the importance of using key words in article and their location when writing for the popular press.

11. Discuss two benefits of using the Internet for client and patient consultations.

12. Explain what importance search engines place on blogs on websites.

13. Identify the primary purpose of Google Analytics and how the data might be used.

14. Identify the four “Cs” of Marketing and the function of each.

15. Define “bridging” and give an example of how it can be used in a live interview.

16. Discuss three responsibilities of the moderator in a presentation by other speakers.

17. Identify four special considerations when conducting an online webinar or training session.

18. Discuss three recommendations for correct email etiquette.

19. Identify two guidelines for an effective resume.

20. Give four recommendations for writing an effective journal article.