Description
The authors read business books each year and review them for their business. With 11,000 books just on business being published each year, the task is daunting. For this book, the authors took the pearls of wisdom from their 100 favorites of all time and published it for quick and easy reading. Each book is summarized from Drucker to Covey to Beckwith and the most significant or groundbreaking ideas are discussed that make that author or book unique. Great reading!
Course Objectives
OBJECTIVES for SELF-STUDY COURSE
Upon successful completion of this self-study course, the users will be able to:
1. Discuss how a person can learn more from failures than from successes and give two examples.
2. Better assess their business and personal marketing needs.
3. Identify more appropriate strategies for becoming a leader in business and their personal lives.
Book Details
| Author | Jack Covert and Todd Sattersten |
|---|---|
| Year Published | 2009 |
| Edition | 1st Edition |
| Publisher | Portfolio Hardcover |
| ISBN | 1591842409 |
| Format | Hardback |
| Page Count | 352 |
About the Author
Jack Covert is the president and founder of for 800-CEO-READ, now an independent company, but longtime partner of the Harry W. Schwartz Bookshops. He has nearly 30 years of experience in the Milwaukee business community, and has used his considerable sales skills and innate business acumen to grow that 3-shelf business section into a 7 million dollar specialty business book retailer.
Todd Sattersten is considered an expert in business book publishing. He served at president of 800-CEO-READ. He now reviews books, acts as a literary scout for foreign publishers, and helps authors develop projects for both personal and commercial publication.
